πŸ‘‹πŸ» Hello

I’m a creative strategist and product manager who specialises in mobile-driven experiences and new business models.

I help organisations rethink their customer experiences, design digital services, and adapt their business model as a result. I typically work as a strategy or product / service design lead. You can learn more about my work here. I’m based in Toronto, Canada but my work takes me places. I pride myself on my versatility and curiosity.

Throughout 2020 I ran a newsletter, Neobanked, that was published on Sundays every two weeks. The archive of issues lives here.

In early 2021, I launched Wall Street’s Best - an iMessage sticker app based on r/wallstreetbets memes. Launching weeks before the initial GameStop saga, it ultimately reached Top 50 in the iMessage app store.

I studied Actuarial Science at Heriot-Watt University in Edinburgh and have since gained my CIMA / CGMA qualification. I’m also a ScrumMaster and a Saltire Scholar.

I enjoy πŸ“±, β˜•οΈ, πŸŽ™, πŸ§—πŸΌ, and πŸ“–.

I live with my wife, Michelle, and our two Chihuahuas, Belle and Meeko, in πŸ‡¨πŸ‡¦. We moved here from 🏴󠁧󠁒󠁳󠁣󠁴󠁿 in 2021.


Get in Touch

Here is how I prefer to keep in touch:

  • My favourite way to chat is email.
  • I mainly write on this website.
  • I’m active on Farcaster, a decentralised social network.
  • I only use Twitter to follow interesting people; I’m not a big tweeter.
  • I dislike LinkedIn but use it to connect with people I work with.
  • I don’t use Instagram, Facebook, etc.

Some Recommendations

I’m currently:

My favourite blogs are:

I recommend some books here and podcasts here.


This blog is hosted on GitHub Pages and maitained using Jekyll, iA Writer, and Working Copy.

Last updated on July 23, 2022